{"id":10325,"date":"2025-12-04T17:37:34","date_gmt":"2025-12-04T17:37:34","guid":{"rendered":"https:\/\/frutana.com.ec\/?page_id=10325"},"modified":"2026-04-09T16:00:50","modified_gmt":"2026-04-09T16:00:50","slug":"privacy-notice","status":"publish","type":"page","link":"https:\/\/frutana.com.ec\/es\/privacy-notice\/","title":{"rendered":"Pol\u00edtica de Privacidad"},"content":{"rendered":"
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Last Updated:<\/strong> 10 December 2023<\/p>\n\n

Privacy Notice – FRUTANA\u00ae\ufe0f<\/h3>\n\n
\n\n

Privacy Principles<\/h4>\nYour privacy is important to us. This Privacy Notice explains how FRUTANA\u00ae\ufe0f and its affiliated companies collect, use, share, process, and protect your personal information when you access or use our digital platforms, chatbots, online forms, or any other Online Services.\n\n
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We Work Hard to Protect Your Information<\/h4>\nWe implement appropriate physical, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or destruction. Our employees and partners are required to comply with applicable privacy laws and confidentiality obligations.\n\n
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1. Information You Provide Directly<\/h4>\nWhen you interact with FRUTANA\u00ae\ufe0f, we may collect information such as:\n
    \n \t
  • Full name and Company name<\/li>\n \t
  • Email address and Telephone number<\/li>\n \t
  • Country, city, and business address<\/li>\n \t
  • Tax ID or commercial registration number<\/li>\n \t
  • Shipping and logistics details (ports, destinations, Incoterms)<\/li>\n \t
  • Order, quotation, contract, or invoice-related information<\/li>\n<\/ul>\n\n
    \n\n

    2. Information Collected Automatically<\/h4>\nWe may automatically collect technical information, including:\n
      \n \t
    • IP address and Device identifiers<\/li>\n \t
    • Browser type and operating system<\/li>\n \t
    • Pages visited and interaction data<\/li>\n \t
    • Date and time of access<\/li>\n<\/ul>\n\n
      \n\n

      3. Information from Other Sources<\/h4>\nWe may obtain information from publicly available sources, business partners, and social media platforms (where permitted), combining such data with information already held.\n\n
      \n\n

      4. Legal Basis for Processing<\/h4>\nWe process personal data based on your consent, contractual necessity, legal obligations, and legitimate business interests.\n\n
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      5. How We Use Your Information<\/h4>\nWe use your information to respond to inquiries, prepare commercial documents, manage logistics, communicate via messaging platforms, and comply with legal obligations.\n\n
      \n\n

      6. Commercial Use of Data<\/h4>\nFRUTANA\u00ae\ufe0f may use information for credit evaluation and risk assessment. This may include sharing data with financial institutions or credit insurance entities (e.g., Coface<\/strong>) to protect our commercial interests.\n\n
      \n\n

      7. Data Accuracy<\/h4>\nTHE CLIENT is responsible for ensuring that all information provided is accurate and up to date. FRUTANA\u00ae\ufe0f is not liable for issues resulting from incomplete information.\n\n
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      8. Sharing of Personal Information<\/h4>\nWe may share information within FRUTANA\u00ae\ufe0f group companies, with service providers (IT, logistics, legal), and with authorities or regulators when required.\n\n
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      9. Your Rights<\/h4>\nDepending on applicable law, you may have the right to access, correct, delete, or restrict your data, as well as object to processing or withdraw consent.\n\n
      \n\n

      10. Contact Information<\/h4>\nFor any privacy-related inquiries:\n

      FRUTANA\u00ae\ufe0f \u2013 Privacy Office<\/strong>
      \nEmail: privacy@frutana.com.ec
      \nWebsite: www.frutana.com.ec<\/p>\n\n

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      11. Changes to This Privacy Notice<\/h4>\nWe reserve the right to update this Notice at any time. Changes will be reflected in the \u201cLast Updated\u201d date at the top of this page.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

      Last Updated: 10 December 2023 Privacy Notice – FRUTANA\u00ae\ufe0f Privacy Principles Your privacy is important to us. This Privacy Notice explains how FRUTANA\u00ae\ufe0f and its affiliated companies collect, use, share, process, and protect your personal information when you access or use our digital platforms, chatbots, online forms, or any other Online Services. We Work Hard […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10325","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/pages\/10325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/comments?post=10325"}],"version-history":[{"count":19,"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/pages\/10325\/revisions"}],"predecessor-version":[{"id":11734,"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/pages\/10325\/revisions\/11734"}],"wp:attachment":[{"href":"https:\/\/frutana.com.ec\/es\/wp-json\/wp\/v2\/media?parent=10325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}